Creative Strategy
Your brand is the face and personality of your company. These characteristics guide and impact the way your tribe makes spending decisions and dictates how they form an opinion of your company. Clarity, honesty and understanding are our objectives in this workshop. Let's weave the threads of your brand together beautifully.
Folk Lore 1:1 sessions
Why do I need creative strategy?
Creative strategy mitigates future confusion brands face when you realise they have been marketing to everyone and not to their own tribe.
When you look at your brand and its messaging does it feel a bit MEH?!
Let's create clarity for your customers. We want them to be able to connect all the dots by glancing at it any of your touch points. Your website is an extension of your brand ecosystem. All aspects of tribal interaction need to be consistent, your visuals, fonts, colours, website and social channels and messaging.
Ready to get your business on the right route to market? The brand Strategy workshops create an aligned environment for digital ecosystem to thrive!
What we do
We create a step-by-step plan for developing and maintaining a successful business. The purpose of a brand strategy purpose is to differentiate your company and create a recognisable brand across all digital and physical touchpoints. A cohesive brand strategy will drive business growth and increase customer loyalty. I want you to leave feeling clear, calm and confident, call it digital therapy.
- Your purpose, vision, values, mission
- What makes you different?
- Your brand personality, voice, story
- The tagline, or hook
- What is your Route To Market?
- The Visual Design system that will be used across all touchpoints, both digital and physical.
Before you book we'll have a brief chat to see where you are stuck and what your goals are. Book your session via my Contact page using the link below.
Ahead of our session Georgina will send over a questionnaire for you to look over. This is for you to prep those creative vibes and make sure we stay on the same page during our session.
After our session Georgina will distill the notes, ideas, strategies and pathways we have explored. The threads of these will be spun into a cohesive and clear strategy for your brand to follow.
If you are based nearby you are welcome to pop into my office in Stroud for our workshop.
If you are far far away, we will run our session online.
Our session will be recorded. So, you can replay it as and when you need.
Book a sessionPricing
£2400
2 week process
- You will leave with a strategy, a 6 step sales funnel that will both give you a clear direction and how to get there and a birds eye view of your marketing ecosystem.
- Pre-workshop 30 minute discovery session
- Pre-workshop questionnaire
- Digital or in-person workshop with Georgina
- Creative strategy workshop
- Sales funnel workshop
- Recording of our session so you can playback as you please.
- Post-session check-in video call 14 days later
What our lovely clients say...
We worked with Georgina to go through our website and improve our customers' journey around it. She has some very helpful insights and we really feel it has benefited how we go about designing it, adding products in and generally layout. She is very thorough and made us think in another way when building the website, highlighting aspects we hadn’t thought of. We highly recommend!
Alice Begg, Humphries & Begg
Georgie has an innate understanding of how to realise abstract ideas and turn them into effect digital results. She has an amazing eye for layouts and detail,and has given us some helpful tools in how to understand the digital realm better to use it to our advantage and help support our business. Highly recommend!
Alice Crittall, Crittall & Hill Interior Design
I worked with Georgie on our Alidad Ltd website updates directed by Alidad and advised by Georgie.She was extremely efficient and prompt in her delivery,I feel she went above and beyond with her recommendations and assistance. The initial stages were easy and straight forward, very methodical process, which gave a great overview of work being completed Alidad and I would highly recommend Georgie, and would absolutely use her services again. Thank you again Georgie!
Lauren Wylie, PA to Alidad
Ready to roll up those sleeves and get unstuck?
Yes you are! Any questions ask away in the notes section of the contact form.
